background img

The New Stuff

DreamWorks Uses Bananas to Promote Madagascar 3
920 Views

DreamWorks Uses Bananas to Promote Madagascar 3


DreamWorks Uses Bananas to Promote Madagascar 3

If you’re really into bananas, then chances are you have already noticed one of Dreamworks Animation’s recent promotional campaigns for Madagascar 3: Europe’s Most Wanted. In case you haven’t, the studio has partnered with Dole Fresh Fruit co. in order to give away 100 million specially branded bananas with Madagascar stickers to stores all over the country.

Dubbed as the “Go Bananas” promotional campaign, it is just another means for DreamWorks to promote the film, which is due out in theaters on June 8. So far, the other promo campaign they’ve done includes a Madagascar App for iPads, and there may be more along the way, considering the hefty list of promo partners that has been announced:

Madagascar 3 promo partners/items include Airheads candy, Blue Bunny ice cream, Children’s Claritin, Citi’s Citi Private Pass program, General Mills fruit snacks, House Foods America tofu, Kraft Jell-O, L’Oreal Kids shampoos & conditioners, Lowe’s Build and Grow clinics, McDonald’s Happy Meals, Snyder-Lance Sandwich Crackers, Sun-Maid Mini-Snacks, Zynga’s “Draw Something: Madagascar.”

The following two tabs change content below.

Neil Raymundo

A cowardly and treacherous Toonbarn blogger who can transform into a McDonnell Douglas F-15 Eagle. Secretly wants to replace Toonbarn Rob as leader of the Decepticons.

Recently Published

»

Shin Megami Tensei: Deep Strange Journey Makes its Way to the 3DS

It seems apt that a remaster of Shin Megami Tensei: Strange Journey ...

»

Tangled Before Ever After Makes Its Way to DVD This April

Fans of Walt Disney Animation Studios’ Tangled franchise can ...

»

Peppa Pig Books Banned in China

It seems that Chinese kids who are fans of Peppa Pig may have to find ...

»

Boat Rocker and Industrial Brothers Team Up with Fisher Price for Kingdom Force

Iconic toy company Fisher Price has recently inked a partnership with ...

»

Captain Planet Gets a Digital Release on April

One of the Saturday morning gems of the 90s, Captain Planet and the ...

»

Youtube Red Debuts Trailer for Original Series, Kings of Atlantis

Youtube has just released a trailer for their brand new CG-animated ...

»

Netflix Releases Voltron 84 Fri, March 24th – 12 Episodes

Voltron returns with 12 classic episodes on Netflix Friday, March ...

»

Netflix Teases Live Action Death Note Adaptation Through New Trailer

After almost a decade of false starts, Vertigo Entertainment’s ...

»

CG-Animated Resident Evil Film, Vendetta, Coming to Theaters Worldwide

Fans of the Resident Evil videogames (particularly the pre-RE7 ...

Skip to toolbar