Nickelodeon – to provide an OTT (Over the Top) Service Soon
It seems that the cable industry is going to face the music very soon:
On a conference call with analysts, Viacom CEO Philippe Dauman announced that Nickelodeon will soon be launching a direct-to-consumer service.
“We believe it will be very attractive to consumers,” said Dauman. “We will announce the name next month.”
The decision to offer a way to see the popular kids network without cable or satellite TV subscriptions follows a trend in the entertainment industry. In recent months, HBO, CBS and other networks have announced similar plans.
In one sense, im not too surprised at this. The bigger issue is what they would have available besides those networks and shows on that service (old shows don’t cut it).
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