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Nickelodeon Wins First Week of March as Top Cable Net for Kids 2-11


Nickelodeon is currently celebrating a healthy first week of March, as they have managed to rank as the number one basic cable net amongst kids aged 2 to 11 (2.9/915K) and total viewers (1.7M), scoring the top kids’ shows in animation and preschool.

Nickelodeon managed to land the top four animated series with kids aged 2 to 11 for the week, headlined by Spongebob SquarePants (5.1/1.6M), followed by Sanjay and Craig (5.0/1.6M), Breadwinners (4.5/1.4M) and Teenage Mutant Ninja Turtles (4.2/1.3M). In addition, SpongeBob SquarePants and Sanjay and Craig ranked as the overall top two programs with Kids 2-11 for the week. SpongeBob SquarePants was also the week’s number-one kids’ program with total viewers (3.4M).

The network’s new preschool offering, Wallykazam!, is also a hit, topping all preschool series this week with a 7.9/977K with Kids 2-5—up +55% over last year.

Source: Nickelodeon

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