Nickelodeon wrangles up 44 Cats
Rainbow’s hairball comedy 44 Cats has been picked up internationally by Nickelodeon. The children’s broadcaster has agreed to air the show globally, excluding the United States and Latin America, in 2019. Inspired by the 1968 Italian song “Quarantaquattro gatti,” the series follows Lampo, Milandy, Pilou and Polpetta, four homeless kittens who transform a garage into a clubhouse while helping out neighbors.
A trailer for the series debuted last month in time with the MIPTV conference:
44 Cats is about how cats see our world and how they live when we’re not around.
Our cats look at the adult human world like kids do — as outsiders, with a unique, innocent, and comically honest view. But this isn’t a show about cats and kids. Or even cats and humans. It’s about how cats live when we’re not around. Our cats are on their own, but still in our world.
Other previous international deals include Super RTL in Germany, who will air the show in 2019. Italian broadcaster RAI is co-producing the show with and will launch it later this year.
44 Cats is the first series Rainbow is producing in collaboration with their Vancouver-based animation studio Bardel Entertainment. The Winx Club maker purchased the company in 2015.