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Bakugan Battle Planet brawls into new markets

Following its North American launch late last year, Bakugan Battle Planet is finally ready for the international stage. The Canadian-Japanese-American anime series will being debuting on channels around the world.

Some of the new destinations include Japan, which saw the series begin airing on TX Network stations on April 1st. The French Canadian Télétoon will run Bakugan Battle Planet starting April 7th. The show is also expanding its reach onto Cartoon Network channels in Australia (April 6th), Brazil (May 17th), Latin America (May 17th), South Africa (April 27th) and the United Kingdom (March 23rd). Broadcasts in other Asian, Europe and MENA markets are expected to start sometime this year as the anime has lined up partnerships in 110 countries.

One of the more interesting locations will be South Korea, where it’ll launch in July. The original Bakugan was previously distributed in the country by Sono Kong. However, Battle Planet will be the domain SMG Holdings. This likely the result of the ongoing litigation between Spin Master and Sono Kong over Mecard.

The show’s South Korean key art.

The new 100-episode x 11-minute series is produced by Spin Master Entertainment, Nelvana Limited and TMS Entertainment with writing duties handled by Man of Action and a team from Japan. Bakugan Battle Planet stars Jonah Wineberg as Dan Kouzo, Margarita Valderrama as Lia Venegas, Deven Mack as Wynton Styles, Ticoon Kim as Shun Kazami, and Julius Cho as the masked Magnus. Jason Deline, who voiced the character in the original series, returns as Drago.

Cartoon Network Enterprises represents the show’s licensing program in all territories except Asia. Takara Tomy is handling Bakugan Battle Planet’s release in Asian markets, while TMS Entertainment is responsible for the distribution of the toys, animated series and related licensing program.

Spin Master has reinvented the Bakugan tabletop game for appeal to a wide range of skill levels. From enhanced technology that transforms each of the marble-like balls into multiple collectible characters when rolled over a magnetic card, to lifelike details on each of the 100 characters, fans can bring the Bakugan characters they see on screen to life.

The original Bakugan: Battle Brawlers anime launched in 2007 on TV Tokyo in Japan and Teletoon in Canada, before rolling out internationally in 2008. An immediate hit upon its global debut, the series ran for four seasons, encompassing 189 half-hour episodes before concluding in 2012. The original generation of the property was also a Canada-Japan co-production, between Spin Master, Nelvana, TMS Entertainment, Sega Toys and Japan-Vistec. The Japan-only CG-animated spinoff series Baku Tech! Bakugan ran in 2012/2013.


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