The BBC Trust has recently confirmed that BBC One and Two will no longer be showing children’s programs after the org’s digital switchover. This affects popular kids’ shows such as Horrible Histories and Blue Peter, which will both be moved to CBBC and CBeebies for good. The removal of children’s programming blocks is part of BBC’s cost cutting measures.
BBC has defended their position by revealing that BBC’s main channels don’t really get huge ratings anyway, with some instances viewership dropping to as low as 1000. CBBC and CBeebies, on the other hand, have been enjoying a steady increase in digital numbers. Blue Peter, for instance, has been seen by an average 123,000 6-12 year olds when shown on CBBC.
A Trust spokesperson said: “Children’s programs are absolutely fundamental to the BBC and that is why we have protected investment in them in the light of cuts elsewhere. Only a very small percentage of children still solely watch these programs on BBC One and BBC Two alone, so moving them to digital channels is merely following current viewing patterns and reflects the fact that CBeebies and CBBC will be universally available on digital TV from the end of this year.”