Bent and Hallmark Celebrates Halloween with Hoops & Yoyo Halloween
Portland-based animation studio Bent Image Lab has just teamed up with Hallmark in order to produce a Halloween-themed 2D animated special titled Hoops & Yoyo’s Haunted Halloween, which is scheduled to air today.
Hoops & Yoyo’s Haunted Halloween is based on the popular Hallmark e-card characters created by Mike Adair and Bob Holt. The special will be directed by Bent Image Lab’s Rob Show, and will follow the titular pink cat and green bunny as they try to do some last minute shopping for a Halloween costume. Unfortunately, they end up accidentally getting locked inside the mall. And as it turns out, they are not alone.
“We tried to find a little bit of stuff to bring it more into the television realm from the web realm, adding a little bit of smoothing and some nuance to the performance and animation,” says Shaw. “But at the same time they have this snappy, poppy, bouncy motion and we wanted to keep that because obviously it’s super important to who they are.”
You can catch Hoops & Yoyo’s Haunted Halloween on the Hallmark Channel on October 26 at 7pm/6pm central.