DreamWorks Launches DreamWorks Press
DreamWorks Animation has just announced that they will be launching a new in-house publishing outfit called DreamWorks Press, which will publish digital and print books based on the studio’s rich library of IPs. DreamWorks Press will also join with The Perseus Books Group in order to help with the sale and distribution of their line of digital and print books via Perseus’ Publishers Group West distribution unit.
DreamWorks Press will be helmed by Emma Whittard, who is an 18-year veteran of kids publishing including eight with Disney. She will be supported by DreamWorks Animation’s Head of Franchise, Shawn Dennis, who previously oversaw publishing for American Girl. The in-house staff will produce digital and print books, along with book apps featuring DreamWorks Animation franchises including Kung Fu Panda, Madagascar, Shrek and the upcoming B.O.O.: Bureau of Otherworldly Operations, as well as assets from the DreamWorks Classics portfolio and recent acquisition AwesomenessTV.
“As we continue to grow our brand on a global level, DreamWorks Press will give fans a meaningful way to interact with us on a year-round basis,” said DreamWorks Animation’s Head of Franchise Shawn Dennis. “Publishing is a crucial component of any successful franchise, and owning and developing this capability in-house will give us an unprecedented platform to expand the worlds of our most beloved characters as well as introduce families to new characters from within our library.”