DreamWorks Planning its Own Channel
DreamWorks Animation has been the subject of several news posts these past few days, and for good reason: they seem to be launching new projects and deals left and right these past few weeks.
The reveal came during a Reuters interview with DW CEO Jeffrey Katzenberg, in which he admitted that a TV channel is indeed an option for the company:
“It could be a domestic cable channel, international, even an internet channel.”
Of course, it’s not a concrete plan yet, and is just something that they are considering, so don’t mark it down yet. But considering the recent momentum the company has built, it’s not completely farfetched if they do manage to pull it off.
A brief recap of the things that DreamWorks has done lately:
First, their contract with Paramount is nearing its expiration, with Sony waiting in the wings. Next, DreamWorks became the lead bidder and became the one to snag Classic Media and its treasure trove of properties (for $155 million), then, they went ahead and launched a new media app called Ptch. Even if the planned TV channel doesn’t materialize, 2012 is already shaping up to be a highpoint for Katzenberg and his company.