Entertainment One has recently acquired the UK Licensing rights to the new 3D animated feature Justin and the Knights of Valour, and is planning to distribute it on UK cinemas in August 2013 using their theatrical division.
Justin and the Knights of Valour tells the story of a young boy who embarks on a quest to fulfill his lifelong dream of becoming a real knight. The CG movie is reportedly made on a budget of $30 million, and is produced by the Oscar-nominated studio Kandor Graphics.
“We’re extremely excited to be presenting licensing opportunities for Justin and the Knights of Valour which will form part of our slate at BLE this year,” says Hannah Mungo, Head of U.K. Licensing at Entertainment One. “The property already benefits from a comprehensive style guide to inspire potential licensees and we’re looking forward to developing some solid licensing and promotional partnerships that will build a strong foundation for the licensing programme.”