Plus Licens & Design Tokyo Licenses Garfield for Japan
It’s been 3 decades and a half since Jim Davis first created the lazy orange cat named Garfield, but it has yet to show any signs of slowing down, being syndicated in at least 2,500 newspapers and journals, and holding the Guiness World Record for being the most syndicated comic strip.
It seems that Davis’ tabby orange cat is equally successful when it comes to merchandising, as Plus Licens & Design Tokyo has just been appointed as the Japanese licensing agent for the Garfield brand. Under the agreement, Plus Licens & Design Tokyo will be able to represent Jim Davis’ Garfield brand when it comes to merchandising, promotional, and publishing within the Japanese territory.
The Plus Licens & Design Tokyo deal marks the Garfield brand’s 111th country of syndication, but it is not a new deal as Plus Licens has already worked with Paws, Inc. for more than two decades as they licensed Davis’ premiere brand in other countries, including successful licensing programs in the Nordic region and Eastern Europe.