Mattel and Technicolor Team-up for new Barbie holiday special
Technicolor has recently announced its partnership with Mattel’s Barbie brand for the popular toyline’s latest DVD movie, Barbie: A Perfect Christmas. The feature will be Barbie’s 22nd GC-animated film to date, and will be released in North America on November 8, with a UK release scheduled for November 22. Technicolor’s contribution to the project includes pre-production (design, storyboarding, art direction, production and editorial management), direction and animation, as well as audiovisual post and DVD menus.
“Working with Steven Wendland and the Technicolor team has been terrific,” said Rob Hudnut, Executive Producer for Barbie Entertainment. “They helped us bring new characters–the sisters of Barbie–to life in a beautiful movie that we believe will be a new holiday classic.”
This will not be Technicolor’s first time with the Barbie brand name, as they have already produced projects for the doll in the past, including a five-minute short in which Barbie and her friends embark on a camping adventure. The short will appear on A Perfect Christmas, but can also be found in Barbie: Princess Charm School, which was released last fall.