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New Heartwarming Pokemon Sun and Moon Ad Draws Unexpected Reaction

The Pokemon Company has just released a new promo video for the upcoming Pokemon Sun and Moon for the Nintendo 3DS. The advert focuses on a young Japanese boy named Shohei, who moves to Hawaii with her mom and finds new friends in spite of the language barrier, thanks to the universal appeal of the Pokemon franchise. You can watch the video below:

It’s a very effective promo advert and one that puts the Pokemon Company’s trade mark random humor in favor of a positive and heartwarming message (and particularly good acting from the kids, not to mention a very effective soundtrack.) Unfortunately, one minor part of the video is raising eyebrows with viewers. If you’re not one of the eagle-eyed viewers who managed to catch it – it happens around 46 seconds into the ads and concerns a gag sign in a video game store saying “Warning: Unattended Children Will Be Sold as Slaves.”


It’s hardly offensive and fans are aware that video game stores are known for tongue in cheek displays and interior décor, but child slavery isn’t exactly the topic that the Pokemon Company wants to joke about. We’re sure fans aren’t going to blame the company for this oversight, but perhaps the Pokemon Company will pay better attention the next time they do a shoot in a foreign country.


Neil Raymundo

A cowardly and treacherous Toonbarn blogger who can transform into a McDonnell Douglas F-15 Eagle. Secretly wants to replace Toonbarn Rob as leader of the Decepticons. Also wrote some stuff for The World Comic Book Review.

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