background img

The New Stuff

top wing
745 Views

Nickelodeon and Hasbro Team Up for Top Wing


Nickelodeon and Hasbro have recently entered into a strategic partnership that will give rise to a new product line for the hit preschool series Top Wing, which is produced by 9 Story Media Group. The product line will be under the PLAYSKOOL brand and will include high quality figures, vehicles, and plush toys based on the show’s four best friend rescue birds. The planned launch is this fall for the US market, followed by a spring 2019 launch in international markets.

For the uninitiated, Top Wing is a CG-animated preschool series that focuses on four best friend rescue birds – Swift, Penny, Rod, and Brody – who are all training to earn their wings at the Top Wing Academy on Big Swirl Island. Each episode has the quartet going on action-packed adventures that also help teach important lessons about self-confidence, perseverance, and the value of hard work. The series is currently airing new episodes on Nickelodeon regularly, and will be launched internationally this year.

“Nickelodeon’s preschool portfolio has a powerhouse roster of content and the action-packed series Top Wing is poised to be another runaway fan favorite,” said Pam Kaufman, Chief Marketing Officer and President, Consumer Products, Nickelodeon. “This partnership will be our first preschool master toy deal with Hasbro done on a global scale, which mirrors our content roll-out strategy to introduce Top Wing domestically first, followed by international markets. We can’t wait to see our fans earn their wings as they bring the adventures of Swift, Penny, Rod and Brody to life with this new toy line.”

“Top Wing has all the signature elements of a top toy property, with great characters, preschool friendly themes and hi-tech gadgets and vehicles,” said John Frascotti, President of Hasbro. “We are excited about this strategic partnership with Nickelodeon, and are looking forward to delivering a full PLAYSKOOL toy line, inspired by the series, later this year.”


Neil Raymundo

A cowardly and treacherous Toonbarn blogger who can transform into a McDonnell Douglas F-15 Eagle. Secretly wants to replace Toonbarn Rob as leader of the Decepticons. Also wrote some stuff for The World Comic Book Review.

Recently Published

»

Scooby-Doo Returns to Zombie Island in September via Warner Home Entertainment

Warner Bros. Home Entertainment will release the all-new, ...

»

Apple TV+ Launches Trailer for Snoopy in Space

Hot on the heels of the documentary style program Peanuts in Space: ...

»

Nickelodeon Orders 13th Season of SpongeBob Squarepants

Nickelodeon recently announced their order for 13 new episodes of ...

article image
»

3Below: Tales of Arcadia Launches 2nd Season on Netflix

Guillermo del Toro’s Emmy Award winning series 3Below: Tales of ...

»

LEGO Jurassic World: Legend of Isla Nublar roars onto Family Channel

Canada’s Family Channel has begun airing LEGO Jurassic World: ...

»

WildBrain Revs and Rolls onto YouTube

DHX Media’s WildBrain division has launched its new preschool ...

»

WildBrain to Manage Best Furry Friends on Youtube

Headdstart International Pty Ltd. Recently appointed digital kids’ ...

»

Teletoon unleashes D.N. Ace

Corus Entertainment’s Teletoon cable channel has launched D.N. ...

»

Australia’s 9Go! adds new Bakugan, Mega Man

Australian digital multi-channel broadcaster 9Go! will add Bakugan: ...

Skip to toolbar