Peg + Cat Licensing Program Expanded to Germany
The Fred Rogers Company and 9 Story Media Group’s hit animated preschool series Peg + Cat has recently expanded its licensing program by appointing several new representatives in the region. The first one is Super RTL, which has been tapped to represent merchandising across Germany, Austria, and Switzerland. Super RTL has had extensive experience with the franchise, as it has been airing Peg + Cat since August of 2014.
Super RTL is planning to launch a full range of hard and soft lines for Peg + Cat, and has already signed their first home entertainment deal. Sony Music Entertainment Germany is scheduled to launch a new Peg + Cat DVD in the territory later this fall.
Aside from Germany, Peg + Cat is also making inroads in the U.S., as it has recently appointed HiHat Media as its agent in the region, with 9 Story maintaining its status license holder for the brand internationally.
For the uninitiated, Peg + Cat is a preschool series that follows the adorable Peg and her sidekick Cat as they go on adventures and encounter challenges that can only be solved with fun and creative solutions. The show teaches kids basic arithmetic in a fun and engaging way, while also featuring historical far away lands, art centers, and bustling metropolises that bring about the joy of exploration in kids.
Source: 9 Story Media Group