Planeta Junior Joins Forces with DreamWorks
Planeta Junior and DreamWorks Animation have recently entered into a multi-yer TV output agreement for the territories of Italy, Spain, Portugal, Greece, and Turkey. The deal will include more than 1100 half hours of programming as well as a generous supply of high quality animated series to Planeta Junior’s various business areas. The deal will also include new TV shows inspired by DreamWorks’ popular franchises, such as Turbo FAST.
The deal encompasses series in production under the studio’s previously announced agreement with Netflix as well as the DreamWorks Classics library, representing some of the most popular animation produced in the last 50 years with such titles as George of the Jungle and Casper the Friendly Ghost.
Michael Bannett, CEO of Planeta DeAgostini, parent company of Planeta Junior, comments: “We are very excited to work with DreamWorks Animation and establish their properties as the leaders in our markets. The DreamWorks portfolio is currently the best in the world and this breakthrough deal represents one of the largest commitments ever made by our company in TV content and licensing.”
Eric Ellenbogen, Co-Head of DreamWorks Classics, who lead the transaction for the Studio added: “We’re really pleased to enter into this agreement with Planeta Junior, assuring that audiences across Spain, Italy and the Mediterranean will enjoy our characters for years to come. This and other recent international output agreements secure some of the world’s leading telecast platforms for DreamWorks Animation’s TV production slate and its extensive program library.”
Ignacio Segura, Planeta Junior’s General Manager, added: “It is our aim to collaborate with leading licensors and producers, and the DreamWorks portfolio boasts some of the most beloved and recognized properties in the world today. We’re extremely enthusiastic about this collaboration, which will undoubtedly lead to great opportunities for Diego Ibáñez and his team and consolidate our leading position throughout the territories in which Planeta Junior operates.”
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