Pocoyo To Serve 3rd Term as Earth Hour’s Global Kids’ Ambassador
Earth Hour and the World Wildlife Fund has recently announced that Zinkia Entertainment’s Pocoyo would continue on a 3rd term as Earth Hour’s Global Kids’ Ambassador, spearheading the campaign to reach kids through a new partnership with the organization, Ocean Defenders Alliance Organization.
Earth Hour 2013, the global initiative in partnership with WWF, will be held on Saturday March 23rd from 8.30pm to 9:30pm local time as individuals, businesses, governments and communities are invited to turn out their lights for one hour to show their support for environmentally sustainable action.
Crossing borders of race, religion, culture, geography and society to unite in a single moment of contemplation for the planet, hundreds of millions of people participate in Earth Hour each year in celebration of their year-round commitment to protect and preserve the planet.
In order to support the 2013 Earth Hour “I Will if You Will” campaign, Zinkia Entertainment launched Pocoyo’s Ocean Cleanup Game, which was made available earlier this month.