Saban Brands will be heading to Brand Licensing Europe later this month, where the company will present its popular Power Rangers brand as a lead-in to its 20th anniversary in 2013. Their presentation will be headlined by the new series Power Rangers Megaforce, along with the hit Paul Frank lifestyle brand and a new 2D animated preschool series based on the Julius Jr. brand. Saban has also acquired the Digimon brand, including the new Digimon Fusion series, and will be reointroducing the hit 80s franchise Poppies.
Saban’s other licensing efforts include the continued expansion of the Paul Frank brand as it signs on new licensing agents including Team Licensing (Germany, Austria and Switzerland), J&M Brands (the Benelux) and Plus Licens (Scandinavia and Eastern Europe). Additionally, Saban Brands has also appointed new Paul Frank worldwide licensees, such as: Play Imaginative (vinyl figures); Pan Am (travel-inspired bags with special edition linings); Spidi (high end camera accessories); Najarian Furniture Company (furniture line); and Ethos (sporting goods). Furthermore, In Europe, Saban Brands partners with TV Mania as the Paul Frank master apparel partner for teens and adults in the UK, France, Germany, & Austria, TWC (watches pan-European) and Sky Brands, (bedding and home accessories for Denmark, Norway, Sweden and Finland).