Touchstone presents Gnomeo & Juliet’s Mow-down Showdown
Not too long from now, fans of love, Shakespeare, and CG animation, not to mention videos, will have something to rave about. Why? Because Disney is bringing Gnomeo & Juliet home on Blu-ray and DVD. But then you ask yourself… “self? Isn’t this just like any other Gnome-based promotion?” Well that’s where you’re (we’re?) wrong! This time, Touchstone Home Entertainment is teaming with the U.S. Lawn Mower Racing Association with a Racing Gnomes charity event on May 21st, just three days before the May 24th movie launch date. The perfect combination of lawn-based fun has reached a whole new world of synergy. Read the full press release right here for more details!
* IT’S A CUTTING HEDGE EVENT! *
Touchstone Home Entertainment GNOMEO & JULIET’s “Mow-down Showdown” on Saturday, May 21
U.S. Lawn Mower Racing Association Jump Starts Coast-to-Coast Season with “Racing Gnomes” Charity Benefit Celebrating Film’s May 24th Blu-ray™ Disc & DVD release
Look Out NASCAR…Here Come The Lawn Mowers!
WHAT: The U.S. Lawn Mower Racing Association (the organization that turned a weekend chore into a national competitive sport!) continues their 2011 STA-BIL racing season with the Gnomeo & Juliet Mow-down Showdown.
Riders dressed as the film’s iconic red and blue feuding gnome families will race for the right to be crowned the winner and present The Berrien County (Michigan) Farm Bureau Young Farmers with a donation earmarked for agricultural education in Berrien County schools.
The world of lawn mower racing gathers new mowmentum as this high octane sport continues its complete season of lawnmower races across the country with 140 sanctioned races in 37 states. Featuring seven classes of mowers, participants will compete against one another for the right to be named turf titan! The current speed to beat is 96.529 MPH, a record earned by Bobby Cleveland in September 2010.
WHO: Lawn mower racing fans, adventure seekers in Berrien County, MI and… gnomes!
WHEN: Saturday, May 21st
12:00 PM – Press Arrivals
1:00 PM – Race Starts
WHERE: Berrien County Youth Fair Grounds
9122 N. US 31
Berrien Springs, MI 49103
SYNOPSIS: Gnomeo & Juliet the fresh and funny makeover of one of the world’s most timeless stories is perfect for the whole family. Featuring music from Sir Elton John, the voice talents of Emily Blunt, James McAvoy and Sir Michael Caine the film tells the story of star-crossed lovers from two feuding clans of Garden Gnomes who, among other feats, race lawnmowers!! From a director of Shrek 2, it’s audiences’ chance to step into the secret world of garden gnomes.
Complete with hilarious never-before-seen bonus features, Gnomeo & Juliet is an out-of-the-ordinary animated comedy the entire family will love — we just gnome it!
USLMRA: Established in 1992, the U.S. Lawn Mower Racing Association is the nation’s oldest and largest national lawn mower racing sanctioning body presenting organized events across America including the 21-race STA-BIL Series and a network of 50 Local Chapters and Affiliated Clubs hosting more than 140 sanctioned races in 37 states nationwide.
Gnomeo & Juliet is available on Blu-ray™ combo pack and DVD on May 24 from Touchstone Home Entertainment