From the previews we’ve seen, the Cloudbabies look so soft and huggable, and now Vivid Imagination will give us the chance to play with them off the TV, courtesy of new plush toys, playsets, games, puzzles, role play items, and arts and crafts! Available for distribution throughout EMEA, the new master toy partner will work with Hoho Entertainment to produce the toys and gear based on the CBeebies toon. The stuff should be available next fall, just in time for the premiere of the animated series, currently in pre-production. Maybe we can convince Vivid and Hoho to start making cloud houses for us…?
The toon follows four childlike characters who take care of the sky; Baba Pink, Baba Blue, Baba Yellow, and Baba Green. Included in their daily chores are Sun, moon, Fuffa Cloud, Little Star, and Rainbow, all which must be kept happy by the group.
“We’re only eight months old and Cloudbabies is very dear to our hearts as it’s the first project out of the Hoho stable. There’s already a lot of excitement building around the series, and we have managed to keep all the production in the U.K., which is quite exceptional nowadays. We are looking forward to taking a pilot episode to MIPCOM in order to secure international partners.” -Oliver Ellis and Helen Howells, co-Founders of Hoho Entertainment.