background img

The New Stuff

492 Views

WildBrain to Manage Best Furry Friends on Youtube


Headdstart International Pty Ltd. Recently appointed digital kids’ network and studio Wildbrain, to manage the Best Furry Friends toy brand on Youtube. Under their agreement, WildBrain will be in charge of the existing Best Furry Friends Youtube channels and advertising, while also launching new channels for different international territories. The new channels will continue to target the brand’s 6-9 year old target demographic, and will feature exclusive content consisting of 13 x 11 minute 3D CG episodes, 13 x 11 minute unboxing videos, 6 x 12 minute toy play videos, and 6 x 12 minute stop motion videos.

“As we continue to expand the offering of third-party kids’ brands on WildBrain, we are delighted to be teaming up with Headstart’s BFF, an ideal toy property to feature across our YouTube network,” commented Wildbrain’s commercial director, Rachel Taylor. “The brand’s range of collectible toys with cute, distinctive characters lends itself perfectly to both animated and live-action videos, allowing kids to immerse themselves in a world of play and imagination. We look forward to working with Headstart to grow the global audience for BFF.”

“We’re really excited to be working with WildBrain on our Best Furry Friends YouTube channel,” added Headstart International CEO, Andrew Hendy. “We have amazing content to share with our fans and WildBrain are the perfect partner to help us grow the brand globally on YouTube.”


Cecilia Cordero

A stay-at-home mom who writes enjoys pop culture in all of its forms. You can find more of her stuff at Super Hero Stuff I Want

Recently Published

»

Spider-Man: Far From Home Science Activities!

Spider-Man: Far From Home is celebrating its release on 4K Ultra HD, ...

»

SpongeBob Gets a New Mobile Game, Krusty Cook-Off

Tilting Point, Nickelodeon, and Nukebox Studios recently ...

»

BoJack Horseman Returns for Final Season

A new trailer has been released for Netflix’s award-winning ...

»

Teen Titans Go! vs Teen Titans World Premiere Interviews at SDCC

Do you miss the original Teen Titans animated series? Don’t we ...

Blake J. Harris in Burbank, CA
»

The History of the Future of Console Wars: A conversation with bestselling author Blake J. Harris

Video games are great, but books about video games are even ...

»

WATCH: Spider-Ham: Caught in a Ham Short Now Online

Fans of John Mulaney’s hilarious take on Peter Porker: ...

the boondocks
»

The Boondocks Returns via HBO Max

Fans of Aaron McGruder’s beloved animated series The Boondocks ...

»

Batman killed in his first issue, but it’s okay

  Batman looks great at 80 Happy 80th birthday, Batman! On this ...

»

Funimation Goes Plus Ultra on October 12 with Season 4 of My Hero Academia

Fans of the shonen superhero franchise My Hero Academia better ...

Skip to toolbar