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Pixar and Disney's Toy Story 3 wins Best Licensed Program

Pixar and Disney’s Toy Story 3 wins Best Licensed Program


Pixar and Disney's Toy Story 3 wins Best Licensed Program

Every year, the International Licensing Industry Merchandisers’ Association (LIMA) gathers at the Licensing International Expo. That’s a lot of words, and a lot of titles, and really it all amounts to “who had the best toy”. When the dust settled at the end of the 2011 Expo in Las Vegas, there was a clear winner amongst the group: the third installment of Disney and Pixar’s CG franchise, Toy Story 3. While Hello Kitty took home the award for best Character and Toy Brand, Toy Story nabbed the top overall spot, bringing yet another honor to Woody, Buzz, Jessie, and the rest of Andy’s toys.

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