New Chinese Transformers series “looks so good” it might go global
Back in 2017, Hasbro announced a partnership with China’s CCTV to produce a new Transformers animated series centred off of the mythological character of Nezha. Details were light, but we now know the show will launch sometime this year.
The news is courtesy of Hasbro CEO Brian Goldner, who briefly mentioned the project during the company’s first quarter results presentation last week. He added that the China focused series could see an international release thanks to the effort the production team has put in:
We’re very happy to be in partnership with CCTV, on a television episodic program that will go on air later this year in prime time on national television called Transformers: Nezha. It’s based on a combination of Transformers and Chinese mythology, but the entertainment looks so good that broadcasters around the world are starting to say, “this could be something we’d take out globally” and we’re very excited about continuing to build that relationship with CCTV.
The news comes as a bit of a surprise as Hasbro has focused recent Transformers media on productions created in the west. Q-Transformers and Transformers Go!, for example, were never released outside of Japan.
Unfortunately, more information regarding Transformers: Nezha wasn’t shared. There is still no public visuals or a plot synopsis available. The image we’re using for the header is from Hasbro’s 2018 New York Toy Fair presentation.
No matter what happens, an avalanche of Transformers animation is headed our way. Additional episodes of Cyberverse and Rescue Bots Academy are expected to drop sometime this year, with Netflix’s War for Cybertron trilogy set to kick off in 2020.